The Dunning-Kruger effect: Why stupid people think they are smart

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereHave you ever met someone who thinks that they are amazing at something, but does not realise that in fact they are below average? This could be the Dunning-Kruger effect in action. The Dunning-Kruger effect is a cognitive bias whereby people who …

The mere exposure effect bias: Why people like ideas they have seen before

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereWhat do you need to do to make someone like your idea? Get them to see it as many times as possible. One of the most powerful unconscious biases which we all suffer from is called the Mere Exposure Effect. It essentially …

Podcast S5E118: Mark Herschberg – The career skills they don’t teach you in college

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click here In this episode of the Idea to Value Podcast, we speak with author Mark Herschberg, helped to start the Undergraduate Practice Opportunities Program at MIT, dubbed MIT’s “career success accelerator,” We speak about the skills which are necessary to succeed in …

Fascinating idea: Would we buy carbon-neutral products if they were 2% more expensive?

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereI just came across this fascinating TED video by Jens Burchardt, BCG’s global expert on climate impact and low-emissions technologies. In it, he shows how much more expensive it is to produce carbon-neutral commodities, like steel. However, he also shows how small …

Nobody should be forced to work until they collapse

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereI just read the results of a survey which genuinely shocked me. First year analysts at Investment Banking firm Goldman Sachs have been sending around the results of an internal survey which shows that they are being forced to work an average …

2 Guys From Utah Co-Founded a Healthcare-Solutions Company. Within a Year, They Were Managing Covid Testing for 3 States

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereJoshua Walker and Mark Newman thought they were going to revolutionize healthcare administration. Then the coronavirus revolutionized their business.

Parkinson’s Law and the Peter Principle – are they relevant to innovation?

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click here10 people write 10 reports in 10 hours. If you hire 10 more people how many reports will all 20 people write in the same time? 20, right? Wrong! According to Parkinson’s Law it’s still 10. Published in 1942, the theory states …

Serve People Organized Chaos. They Will Thrive.

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click here By David Bruel & Frank Pagano Spoiler Alert This short piece is not about innovation. It’s about the culture needed to win in an ever changing marketplace, especially after Covid 19. Yes, you will need chaos – yet of a special …

Breakthrough Innovation – What Are They, and How Do You Create One?

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click hereWe’ve recently been breaking down the different types of innovations and explaining their differences in a series of previous articles. This time, we’re looking at breakthrough innovation. It’s a commonly used term, and just like most other innovation terminology, there doesn’t seem to be …