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Creativity and Innovation

Podcast S6E137: Blair Enns – Pricing your Creative services higher

In today’s episode of the Idea to Value podcast, we speak with Blair Enns, author of Pricing Creativity and founder of the Win Without Pitching manifesto. Topics covered in this episode: 00:01:30 – Blair’s history in advertising and consulting 00:03:30 – The […]

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Creativity and Innovation

How would you innovate UberEats/food delivery services?

I'm a Uni student doing a marketing assignment. Essentially, I have to come up with a theoretically new brand within the food delivery space, which offers some unique benefit to customers different to what's currently available. Anyone got any ideas? submitted […]

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Creativity and Innovation

What are your thoughts on clothing subscription services? Innovative? Flash in the pan?

Is this an innovation? Or is it a step backward to the idea catalog orders? Part of the difference might be that we now have the power to use machine learning and AI to provide consumers with a product they are pleasantly […]

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Creativity and Innovation

The Coronavirus is a Forcing Function for Financial Services Innovation

“Some people don’t like change, but you need to embrace change if the alternative is disaster.” –Elon Musk The Coronavirus is having a big impact in financial services, and is going to have an even greater impact on innovation. Why? Because the […]

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Creativity and Innovation

Obratori, one-stop shopping for startups: incubation services, and funding

Amaury Godron is General Manager of OBRATORI, L’OCCITANE Innovation Lab, and Managing Partner of LOG Investment, L’OCCITANE Venture Fund. There are some Startups Studios on the market, but OBRATORI differs from them as being a Corporate Startups Studio (more similar to Kamet […]

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