Podcast S6E136: Kaiser Yang – Crack the innovation Code

Creativity Newsletter | Give Your Creativity a Boost with Self Hypnosis MP3 click here

In today’s episode of the Idea to Value podcast, we speak with Kaiser Yang, Founder of Platypus Labs and author of the upcoming innovation book Crack the Code: 8 Surprising Keys to unlock innovation.

We speak about what it takes to apply creativity to build successful innovations.

Topics covered in this episode:

  • 00:02:30 – The seven primary inhibitors of creativity: The most powerful one is fear
  • 00:05:00 – What are people afraid of?
  • 00:07:15 – The importance of permission
  • 00:09:30 – The 8 keys to build innovation
  • 00:15:00 – A great case study from a bank in Poland
  • 00:16:30 – The importance of prioritising and executing ideas
  • 00:18:45 – How to give your team a compass instead of a map

Links mentioned in this episode: